No? Learn the Four Decisions® you need to get right to drive growth and increase revenue:
People, Strategy, Execution, Cash.

​Invest 15 minutes to complete this Four Decisions® Mini Assessment and gain insights into your organization’s strengths and growth opportunities.

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Doug Hershey
Founder and CTO (Chief Thought Officer)

For 30 years I was an active part of an executive leadership team that took a garage start up to a multi-million-dollar business and the #1 brand in its industry niche. 

I’m passionate about the challenges of business and what the execution of the Four Decisions® Framework, (People, Strategy, Execution, Cash) and the Rockefeller Habits can do for your company. The Gravitas Impact tools are proven, simple, practical and actionable: over 25,000 executives on 6 different continents trust our method.

Take the Four Decisions® Mini Assessment above and then let’s discuss the scaling up challenges you face and determine how our partnership can grow your business.

The tools you need to succeed.

 The Four Decisions®, based on Mastering the Rockefeller Habits, are critical decisions that growth companies must master in order to maximize their revenue, profit and time. 

​Gravitas Impact Premium Coaches are specifically trained to use proven tools aligned to these Four Decisions® that will enable you and your leadership team to focus on scaling your business.
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Ask yourself these questions:

Is your leadership team
happy and engaged?  

​Would you enthusiastically 
rehire all of them?

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PEOPLE
Having the right people in the boat, in the right seats and doing the right things the right way, is critical to scaling your business. Our tools will help evaluate talent levels in your organization and ensure accountability for critical functions and processes within your business. The People Decision will help you recognize and prioritize the people challenges in your business.

Can you simply state your firm’s strategy?

Is it driving sustainable growth in revenue and gross margins?

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STRATEGY
Articulating a clear and differentiated company strategy, supported by a strong core culture that delivers on the brand promises, is the key to scaling up. Effective, deep-dive strategy work takes time and patience: senior leadership needs to dedicate time each week to the strategic plan while staying abreast of current marketplace trends. Our Strategy Decision Framework will help you to establish clear priorities on when to say “yes” and when to say “no” and to develop long range financial targets that drive revenue and fuel growth. This thorough strategy will be concisely articulated on a One Page Strategic Plan that will be visible to and understood by the entire organization.  

Are all processes running 
without drama?

Are they driving industry-leading profitability?

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EXECUTION
Get things done right and get them done on time.  Learn and leverage the Rockefeller Habits and the 3 Disciplines: Priorities, Metrics/Data and Meeting Rhythm. A few carefully chosen priorities will drive company focus and alignment; clear metrics and data will measure progress to goals while employee and customer feedback will provide clarity and foresight; and an established meeting rhythm will accelerate decision making, elevate teamwork within and between departments and accentuate high- and low-functioning relationships.

Do you have consistent sources of cash?

​Are they generated internally to fuel business growth?

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CASH
Cash is the oxygen that fuels growth. Consistently improving a company's cash flow and gaining a better understanding of how that cash moves through the business are crucial components for sustainable growth. Our Cash Decision tools, the Cash Acceleration Cycle and the Power of One, focus on improving your company's cash conversion cycle: you'll learn how long it takes every dollar spent to make its way through your business and back into your pocket.

If you want to teach people a new way of thinking, don’t bother trying to teach them.
​Instead, give them a tool, the use of which will lead to new ways of thinking. ​
-R. BUCKMINSTER FULLER

Think about what you want, not what you fear.

​Research says that executives and leaders fear having that difficult conversation, being vulnerable, being wrong, underachieving. These fears can paralyze decision making and prevent action from being taken. This will lead to lack of transparency, playing politics, silo building, lack of ownership and tolerating of bad behaviors.
 
Instead, think about what you want: building that strong organization you desire.
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If you are ready to challenge your thoughts then we can change your business. 
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Change your thoughts and you change your world.
- NORMAN VINCENT PEALE